How comparing works here
How do I compare two companies?
Type the tickers into the box above — up to five at once. Every row is read from the companies' own annual filings, so a comparison shows the same measure computed the same way for each of them rather than whatever each company chose to highlight.
Can I compare an ETF with a stock?
Yes, and the table changes to suit. Two funds are compared on cost, income, spread and record, because revenue growth and debt mean nothing for a fund. A fund against a company shows only what both of them have.
Side by side
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Put up to 4 companies, funds, commodities or coins next to each other — health, valuation, growth and performance.
Every row is computed the same way for every column, from each company's own annual filing, so a comparison is not a collection of whichever figures each of them chose to put in a press release. Funds are compared on what a fund is actually judged on: cost, income, spread and record.
Relative performance
Rebased so every symbol starts at 0%
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Side by side
Latest annual figures from each company's filings
| Metric | GISGENERAL MILLS INC | MDLZMondelez International, Inc. | HSYHERSHEY CO | KHCKraft Heinz Co | Median of the restexcluding GIS |
|---|---|---|---|---|---|
| Type | Company | Company | Company | Company | |
| Price | $32.57▼ 0.86 (2.57%) | $65.19▲ 2.45 (3.91%) | $167.81▼ 1.77 (1.04%) | $23.50▼ 0.33 (1.38%) | |
| Health scoreComposite of profitability, growth, debt and accounting quality. | 4.0/10 | 7.0/10 | 8.0/10 | 4.0/10 | 7.0/10 |
| Market value | $17.38B | $84.32B | $34.04B | $27.82B | |
| Revenue | $18.42B | $38.54B | $11.69B | $24.94B | |
| Profit | -$87.6M | $2.45B | $883.3M | -$5.85B | |
| Revenue growthChange in sales versus the prior year. | -5.4% | 5.8% | 4.4% | -3.5% | 4.4% |
| Gross marginShare of sales left after the direct cost of producing them. | 33.6% | 28.4% | 33.5% | 33.3% | 33.3% |
| Operating marginShare of sales left after running the business, before interest and tax. | 4.8% | 9.2% | 12.3% | -18.7% | 9.2% |
| Profit marginProfit kept from each dollar of sales. | -0.5% | 6.4% | 7.6% | -23.4% | 6.4% |
| Free cash flow marginCash left after capital spending, as a share of sales. | 8.8% | 8.4% | 15.6% | 14.7% | 14.7% |
| Return on equityProfit against the owners' stake in the company. | -1.2% | 9.5% | 19.0% | -14.0% | 9.5% |
| Return on invested capital (approx.)Operating profit after tax against equity plus debt, less cash. Cash here excludes short-term investments, so this runs low for cash-rich companies. | 3.4% | 6.6% | 12.2% | -6.1% | 6.6% |
| P/E ratioPrice paid per dollar of annual profit. | — | 34.40x | 38.54x | — | 36.47x |
| EV / EBITDA (approx.)Market value plus debt less cash, against operating profit before depreciation. Cash excludes short-term investments, so this runs high for cash-rich companies. | 21.10x | 23.19x | 19.54x | — | 21.36x |
| Price to book | 2.36x | 3.26x | 7.34x | 0.67x | 3.26x |
| Debt to equityTotal liabilities compared with owners' stake. | 3.07x | 1.76x | 1.96x | 0.96x | 1.76x |
| Piotroski F-ScoreNine checks of financial strength. Higher is stronger. | 5/9 | 5/9 | 5/9 | 5/9 | 5.0 |
| Bankruptcy riskAltman Z-Score zone. | grey | grey | safe | distress |
How GIS compares with the others
- GIS's operating margin of 4.8% is lower than the median of the other companies selected (9.2%).
- Its revenue grew more slowly than the median of the other companies selected: -5.4% against 4.4%.
- It has no P/E to set against theirs, because it did not make a profit.
- Its liabilities are higher relative to equity than the median of the other companies selected: 3.1x against 1.8x.
Measured against the other companies entered, from each one's latest annual filing. A difference describes the companies; it does not rank them.